• Marketing tips for your elder law firm

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Marketing for the Experienced Practitioner

June 04, 2016

Michele Fuller of The Michigan Law Center, Sterling, MIIn the third webinette of her series on building a referral network, Michele Fuller of the Michigan Law Center addresses marketing for an experienced practitioner who is well-regarded in her community but who has not developed a reputation of an expert in a narrow field (the expert’s expert that she addressed in her second webinette). For this practice, Fuller focuses less on marketing to other attorneys and more on consumer-oriented marketing, including public seminars, social media, articles in local publications and firm newsletters.

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